About Chris Bajda

Founder · Groovy Girl Gifts

The guy behind the gift brand for her

I'm Chris Bajda. I started Groovy Girl Gifts in 2013 alongside my wife Melissa, after years of running Groovy Guy Gifts and getting the same email from customers over and over: "this is great for him, but where's the equivalent for my wife, sister, daughter, mom?" Groovy Girl Gifts was the answer.

How I approach gift recommendations

I'm a guy writing about gifts for women, which sounds like it should be a disqualification. But it turns out the customer for "gifts for her" content is usually another guy. Husband shopping for wife's anniversary. Son shopping for mom's birthday. Boyfriend shopping for girlfriend's Valentine's Day. I write the guides I needed when I was that customer.

My picks lean toward the personalized, sentimental, clearly-thought-about end of the spectrum. I avoid the kind of gift you can grab at any drugstore. If a product is on this site, it's because I'd hand it to my wife and not feel embarrassed about it.

About the company

Groovy Girl Gifts is a family-owned business based in Monroe, Connecticut. We've been making personalized gifts since 2013, and our family of brands has earned over 17,000 reviews from customers across the country. I have an Information Systems degree from the University of Vermont and I've spent the last 12+ years in the personalized-gifts space. You can read more about our team on the about us page.